Instagram Marketing 2020: Hashtags, Live, Stories, Ads &more
Watch me take an account from an idea to 40k followers in 4 months. 14 hours instruction, 8 hours of BTS videos
What you’ll learn
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Learn how to create a successful themed, business, or personal account on Instagram
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Be able to pick an effective name for their account
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Understand the platform specific and growth marketing jargon associated with Instagram
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Create an attractive logo and further optimize their profile bio, name, & call to actions.
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Use and operate analytics tools like Iconosquare & HypeAuditor
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Analyze and understand why content on other accounts work
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Design a cost & time effective content strategy that works for long term growth
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Research and network with other competitor accounts in their space
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Create their own first batch of high quality content optimized for attention on Instagram
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Find the best images for use on Instagram and prevent copyright complications
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Use scheduling tools like Buffer & Later to better control & manage their future posts
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Use Photoshop to create custom images
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Use Pablo to rapidly create quote & motivational images
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Use Final Cut Pro and adobe Premiere to successfully put together and export Instagram videos
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Shoot their own personal video for Instagram
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Identify strong performing posts that complement their content strategy and re-gram them
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Identify, research, and pick the best hashtags for each of their posts
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Increase engagement in their posts with effective caption and CTA strategies
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Create and deploy an effective “dummy account strategy”
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Create a high performing and low effort habit schedule for growing their account
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Find and select the best opportunities for growing their accounts through shoutouts
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Setup and monitor follow, like, & comment bots in a tasteful way that brings attention to their account
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Create a workflow and design a system for their content production
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Post an effective job ad online to find help in scaling their content production
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Trial and decide which freelancers are right for their account and their content strategy
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Make money through their account in 4 different ways
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Use mobile optimized tools like Linktree for lead generation
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Design and execute an effective Instagram Story strategy
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Design and monitor Instagram ads designed to accelerate their account growth
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Navigate the Facebook advertising platform and use it effectively for Instagram
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Design and run effective Instagram Live sessions that result in account growth & engagement
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Use advanced tools like Jarvee for coordinating multiple accounts and automating content
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Use advanced tools to automate outreach for promotional strategies, like shoutouts
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Design and run successful competitions that are legal and cost effective
Requirements
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Have access to a smartphone and a consistent internet connection
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No prior experience with Instagram required
Who this course is for:
- Anyone interested in starting an Instagram account for theirself or their business
- Anyone with an already existing account that they want to improve and grow
